SMS/Text Messaging

Effective Date:  1/5/2026
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East Texas Professional Credit Union (“ETPCU,” “we,” “us,” or “our”) offers text messaging services to provide you with important account information, transaction alerts, security notifications, and other credit union updates.  To ensure compliance with the Telephone Consumer Protection Act (TCPA) and Texas SB140, the SMS/Text Messaging Program explains how we collect, use, protect, and share information related to our text messaging practices.
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Information We Collect

When you opt in to receive text messages from ETPCU, we may collect the following information:

•    Mobile phone number
•    Carrier information
•    Date and time of opt-in
•    Message delivery information
•    Opt-in/opt-out preferences
•    Communication history related to text messages
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How We Use Your Information

We use the information collected through our text messaging program to:

•    Send you account alerts and notifications 
•    Send a One Time Password (OTP)
•    Provide transaction confirmations and fraud alerts
•    Deliver important credit union updates and service announcements
•    Respond to your inquiries and requests
•    Improve our text messaging services
•    Comply with legal and regulatory requirements
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Protection of Your Mobile Information

All text messaging originator opt-in data and consent information will not be shared with any third parties. This exclusion applies specifically to all mobile contact information and consent records obtained through our SMS program.

We may share your mobile information only in the following limited circumstances:

•    Service Providers: We may share information with trusted third-party service providers who assist us in operating our text messaging program, under strict confidentiality agreements and solely for the purpose of delivering services to you.
•    Legal Requirements: We may disclose information when required by law, regulation, legal process, or governmental request.
•    Credit Union Operations: We may use information internally for customer service, technical support, and operational purposes related to your credit union membership.
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Consent and Opt-In

By providing your mobile phone number and opting in to our text messaging program, you consent to receive text messages from East Texas Professional Credit Union. Consent is not a condition of membership or any product or service we offer.
Message frequency varies depending on your preferences and account activity. Standard message and data rates may apply as determined by your mobile carrier.
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How to Opt-Out

You may opt out of receiving text messages from ETPCU at any time at no cost to you. To opt out:

•    Text "STOP" to any message you receive from us
•    Reply with keywords such as "END," "CANCEL," "UNSUBSCRIBE," or "QUIT"
•    Contact us directly at 903.323.0230 or 800.256.5009 or memberservices@etpcu.org
•    Visit any ETPCU branch location (https://www.etpcu.org/connect/office-locations)

 

After you opt out, you will receive one final confirmation message verifying that you have been unsubscribed. After this confirmation, you will no longer receive text messages from our SMS program. If you wish to opt back in, you may do so by following the original enrollment process.
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Help and Support

If you need assistance with our text messaging program, you can:

•    Reply "HELP" to any message for assistance
•    Contact us at 903.323.0230 or 800.256.5009
•    Email us at memberservices@etpcu.org
•    Visit us at any ETPCU branch location (https://www.etpcu.org/connect/office-locations)
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Data Security

We implement appropriate technical and organizational security measures to protect your mobile information from unauthorized access, use, alteration, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
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Carrier Liability

Mobile carriers are not liable for delayed or undelivered messages. Message delivery may be affected by factors outside our control, including network coverage, device compatibility, and carrier policies.
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Changes to This SMS/Text Messaging Program

We may update this SMS/Text Messaging Program from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting updates on our website and, where appropriate, through text message notification. Your continued participation in our text messaging program after changes are posted constitutes your acceptance of the revised policy.
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Contact Information

If you have questions or concerns about this SMS/Text Messaging Program or our text messaging practices, please contact us:

East Texas Professional Credit Union
319 East Loop 281
Longview, TX 75605
Phone: 903.323.0230 or 800.256.5009
Email: memberservices@etpcu.org
Website: etpcu.org
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Additional Privacy Information

For information about how we handle other types of personal information, please refer to our Privacy Policy available at: 
https://www.etpcu.org/assets/files/dSEu48oV/Account%20Agreement%20and%20Disclosures%202025-04%20-%20final%20(002)%20Privacy%20Notice%20Pages.pdf